Archival Arts Impressions

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Many of our clients are at least dangerous in Photoshop and I get almost weekly requests to teach a Photoshop class.  As flattering as that is, the truth is, anyone can learn how to use photoshops tools just by picking something you want to do and reading the topic in Photoshop help.  That will get you started but once you learn the basic tools it really takes a great deal of time, dedication and daily use to become proficient and efficient with the tools.  It took me 3 years using it 30-40 hours per week to become an expert.  I would recommend learning the tools you need to get minor things done first. One of the tools that is not well known but can be very useful is the actions palette. This tool is most useful for processing a large number of images without doing the same process on each individual image.  Let's say you have a folder of 100 images you photographed with your digital camera and you want to re-size them down to put them on your website. ...

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Archival Arts has printed and installed many large stretched canvas prints at Baltimore Washington Financial Advisors over the past few . It was a pleasure helping the owner fill their new offices with beautiful contemporary photographs that make the space very appealing.

I thought long and hard about the 3rd important factor for selling your art. You could argue that subject is important, or price which can also make or break a sale but  I had to settle on finding the right market . You can negotiate price, and some artists can make just about anything look good but if you pick the wrong market to sell your art, you can lose a lot of money. Now that you have clean, professional looking art and all of your pieces contain your personal theme, you now need to find a market that connects you with buyers who can't live without your art. Whether you decide to sell online, or through galleries or at art shows, you must first find out who your buyers will be. What type of person or business will want to hang your art? Will they be beach goers, horse riders, animal lovers or traditionalists? Where do they live? Where do they shop, eat and play? Where do they work? Answering questions about who your customers are will help you find creative ways to rea...