Friday, January 13, 2012

Artistic Freedom Discovered in Pennsylvania

Frank Morgan's house with outdoor gallery in Wrightsville, PA.
Archival Arts client Frank Morgan has found freedom of expression in the Susquehanna Valley of Pennsylvania. He utilizes an unusual method of presenting his artwork to the public 24-hours-a-day. The exterior of his house is his gallery. In the three years that Morgan has been residing in Wrightsville, PA (located between York and Lancaster) the artist has been painstakingly creating his outdoor gallery by adorning his home with giclĂ©e prints of his paintings. “You can see them at night from across the river,” says the artist of his ever growing display.
 The large piece hung near the top of the house, called “Madonna and Child,” is illuminated by a brilliant light at night and offers dramatic scenery for the 10,000-15,000 cars that pass by each day. Morgan’s idea to create this informal, friendly space was born of the relaxed zoning guidelines in his neighborhood. “This outdoor space offers a place for all to enjoy my artwork without enduring the occasional precious atmosphere of the traditional gallery scene,” says Morgan. This is not to say that he does not deal with galleries as required. Rather this is an additional way to gain exposure for his art.
"Madonna and Child" is the title of the painting hung at the top of the house.
Archival Arts’ role here is performed early in the process via our scanning and printing of his paintings. Once we print and varnish the images on canvas, Morgan takes his work to Print-O-Stat and has it mounted and re-varnished for outdoor exposure. Following this, he uses an assortment of wood, cement and screws to place the pieces in his carefully planned outdoor exhibition. He gets very enthusiastic when  receiving feedback from visitors and passers-by. “I saw your work” is a phrase he often hears from people whom he meets for the first time.
You can see this unusual, non-traditional gallery anytime at:

222 Hellam Street
Wrightsville, PA 17368

Stop by the gallery to see the ongoing exhibition complete with text which describes some of the art.